2009年4月19日星期日

Making the Connection


U.S. Dollars were once secured by deposits from banks that were then chartered to issue the currency. Dollars were printed in sheets that were cut into individual bills and not considered legal tender until they were individually signed by the local bank management. The deposit required from the vendor bank was discounted from the face value. Nevertheless, the Dollar was a representative value, or said another way, a coupon. This help stabilize the Dollar-based economy.

Collection, Charter Bank Currency, San Antonio
Charter Bank Currency, San Antonio, 1910 &1919


A few months ago, we 10 halloween costumes in 2008joined the Association of Coupohalloween carnival night united states presidents get togethern Professionals (find us between General Mills and Google). The organization has proven quite useful to us. We are developing a very interesting project. Many of you have already correctly guessadult halloween costumesed that we will be using smartcards.

Parking, Paris
You need one of these to park in Paris
Beyond the main purpose, the smartcard itself sends a message
This creates another advertising opportunity



Euros are secured by the deposit from the customer that are then issued a specifically defined currency (a smartcard that can be used in a parking ticket machine that accepts nothing else). The local government issues the smartcard. The smartcard is sold to vendors at a discount to its face value. The cards can be given away to a friend or even a loyal customer when tied to a shopping promotion.

In the meanwhile, here is some very interesting news: Procter & Gamble buy 1% of Ocado. And, don't miss this: P&G, Google team up to swap jobs, trade knowledge. It won't be long before you see smartcards paired with a reader/loader tied to linked online and in-store promotions - no parking or bills required. Loyal customers that fully identify themselves online and/or in-store will gain the benefit by purchasing products at a discount from the vendor/issuer. Home delivery will be an option.

This complete awareness-fulfillment connection cycle directly between the buyer and the seller will be responsible for driving the next generation of consumer-friendly technologies into the market. Online advertising is big. This connection cycle will be much, much bigger as a new kind of economy is created.

The Community is the Computer - a Super Computer. Go Zig!

powerbygenesi
R&BHappy Face!

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